Listening and understanding client issues and goals, communicating is all a part of the job.
Offering client's the advice that is balanced. We can weigh the options, but it is your decision.
What gets measured, gets managed. Having the fundamentals to track and analyze data is integral.
Without strategy, there is no growth. Understanding needs and looking for opportunities is essential.
Wearing many hats is the role of a SAM. The competencies are many and each requires a different approach.
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